In this week's Whiteboard Wednesday video, we talk through why recruiting is like marketing. And, more importantly, why it's pretty different too. This is meant to be an explanation for someone who's new on their journey to understanding what is going on in recruitment marketing and employer branding.Maybe this is a good video for your boss to get their buy in for a new careers site. Maybe it will get your team to understand better what you're trying to accomplish. Regardless, we hope you find it simple and useful!