A/B Testing is extremely popular in product development and marketing because of the results it can deliver. It can also have amazing results when applied to various stages of your recruitment process.
This week Yash, our Co-founder and CTO, will show you how to conduct A/B testing and become a better recruiter as a result.
A/B testing is the process of comparing two versions of the same thing, with a variable, to determine which is more effective. Some key components to ensuring you have a successful test are to identify a success metric that you're aiming for, follow a disciplined process, gather data to analyze, and improve your process with the results of your experiment.
Here are 3 ways you can use A/B testing to become a better recruiter.
All of these experiments are aimed at improving something you are already doing. Before you go chasing the next shiny object in talent acquisition, try to improve some of the things you are already doing. In other words, start small and act now. If you A/B test these 3 things, you will instantly become a better recruiter.
We'd love to hear if you are using A/B testing in your recruitment process. As always, if you want to talk more about this week's blog post about talent acquisition in general, just shoot an email to Brian@NextWaveHire.com